Baby & Kids - Macro & Design Trends 2026

Gen Z are moving into the parenting spotlight. To help you understand their influence on the new landscape of parenthood TrendBible have created three parenting personas. Join us as we introduce these personas, the perspective-shaping events impacting them as well as outlining their distinct behaviours, attitudes and caregiving styles. 

The lecture will also demonstrate how to translate these insights into future design and marketing opportunities, informing design direction across on the go, consumer tech, feeding & weaning and material innovation.

About TrendBible

TrendBible is a leading futures agency providing future-focused insight on home and family life. TrendBible empowers global brands to create products and services that their future customer crave, want and need.